LLMs build confidence by seeing the same story repeated across multiple, trusted platforms. This has us thinking about the importance of brand consistency everywhere.
That's a great and actionable quote from Demand Curve The Growth Newsletter # 279 about how AI is impacting SEO and discoverability.
When it comes to GEO and SEO, link building is more important than ever. Build backlinks with reputable sources. Increase your internal cross linking strategies. Spread your structured content to as many audiences as possible, but don't spread yourself too thin. Remember to use your limited resources wisely.
Having content is still important, but helping people find it is important too.
Brandon is an engineer who loves leading, planning, designing, growth and analytics.
Five books everyone should read:
Are Your Lights On, The First 90 Days, Elements of Persuasion, Humans vs Computers, When: The Scientific Secrets of Perfect Timing
Favorite quotes: