How to quantify the value of user experience
I'm often asked about quantifying user experience, so I'd wanted to share a great article about
using metrics like task success rate and time on task. Personally I'd recommend swapping NPS for CSAT.
About the author
Brandon is an engineer who loves leading, planning, designing, growth and analytics.
Five books everyone should read:
Are Your Lights On, The First 90 Days, Elements of Persuasion, Humans vs Computers, When: The Scientific Secrets of Perfect Timing
Favorite quotes:
- Everybody has a plan until they get punched in the face.
- If a park ranger warns you about the bears, it ain’t cause he’s trying to keep all the bear hugs for himself.
- A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.